- Series: Art Marketing 101: A Handbook for the Fine Artist
- Paperback: 192 pages
- Publisher: ArtNetwork; Fourth Edition edition (March 12, 2013)
- Language: English
- ISBN-10: 0940899809
- ISBN-13: 978-0940899803
In its fourth edition, this business guide for artists brings
information for the modern-age entrepreneur that will educate and help
them gain a competitive edge in the art marketplace. No matter how much
you already think you know, you'll improve your business skills by
following the suggested practices for survival in the professional
world. Concise, step-by-step strategies are introduced: building name
recognition, planning an exhibit, taking care of legal matters, reading a
financial statement, pricing artwork, preparing a comprehensive
marketing plan, the Internet, and much more; a complete course to help
your business reach buyers and turn it into a powerhouse.
Constance Smith has been working with artists nationwide for over twenty-eight years. She is also author of Advanced Strategies for Marketing Art and co-author of Art Office.
Constance Smith has been working with artists nationwide for over twenty-eight years. She is also author of Advanced Strategies for Marketing Art and co-author of Art Office.
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